Sign up to receive Postcards From the Road - the newsletter to navigate business and marketing for the micro business owner. Sign up here.

The most successful people delegate.

Have it all — don’t do it all. 

Optimize your time and upgrade your business. Untangle business management through collaboration with a trusted partner.

Like a sidecar to a motorcycle, the right support at your side will give your business more focus, more balance… and more fun!

Ready to make tracks and blaze new trails?

Shape your business to fit your life and goals

Get all-in-one support for your business needs

Work with a partner who truly cares about your success

Break out of your mental traffic jam

The landscape of small business is experiencing big changes. As digital transformation accelerates, the opportunities for small businesses are exploding.

But there’s a catch: the overwhelm of managing it all as it grows.

Your success hinges not on doing everything yourself, but on delegation and collaboration. And here’s the truth: trying to “do it all” won’t make you a better business owner — just a busier one. You don’t have to do it all alone. The most successful people delegate.  

My mission is to transform how small businesses operate, making “overwhelm” a thing of the past and replacing it with “intentional business design.” This means taking control of your business with clarity and purpose to focus on what works and eliminate what doesn’t.

SERVICES

You've worked hard to establish your business, but the potential is maxed out at the current operating level. You are ready to grow and level-up in a strategic way, but need the right support to do so.

Here's how I help!

01

PLANNING

We collaboratively plan and strategize the big picture. I ask you questions to help you focus on the big-picture vision for your business, learn what you do and why, who are your clients, and what’s going on that lets you know you need help.

From there we’ll create an action plan and list of priorities. Then, as you and your business evolve, we consistently return to these questions to make sure we’re on track or to make corrections.

02

PROJECT MANAGEMENT

Your business is doing great, you’re making money, and you may even have a team in place, but you’re still not able to do all the things needed to grow it.

You need someone who knows business inside and out and who can manage people and projects while you focus on what you do best in your role.

  • Do you need a new or updated website but don’t have time to find the designer and developer and manage all the questions and timelines?
  • Is it your goal to launch a new workshop, retreat, product or program, but can’t sideline your main income to focus on this new project?
  • Are you wasting precious time because your processes and procedures are all over the place, yet can’t justify the time it takes to create a manual once and for all?

Yes, you could handle all this yourself, but will you?

Our partnership ensures that your goals are met without you having to spend all your time on the granular details.

03

CONTENT & SOCIAL

Content is essential to any small business. We provide content management to help your business get noticed.

  • Are you spinning your wheels with content creation?
  • Or do you have a million ideas to write or post about but neither the time nor energy to execute them?
  • Are you just too busy to create your blog post and social media content?

I bring the expertise, not only with the content but the strategy behind it in these key areas:

  • Current content audit
  • Audience development
  • Editorial calendar creation
  • Content repurposing & recycling
  • Blog post writing
  • Design high-value content assets
  • Schedule posts for social media promotion 
  • Republishing to third-party platforms (Medium, Forbes, etc.)
  • + more

04

IMPLEMENTATION

The plan is in place, now implementation begins to manage the tasks and reach the goals.

Here are some specific ways we get the work done:

  • Marketing: Print & digital marketing management.
  • Branding: Creation of the visual representation of your business & keeping it consistent across all channels and collateral.
  • Email Marketing: Opt-in development, email list building & autoresponder campaigns. Using your existing content and materials to create automated programs with an email follow-up series, or ebooks and infographics.
  • Build Your Thought Leadership:: You know you have something important to say but aren’t sure how to get noticed by the right people or groups you want to reach.
  • Techie Tasks: WordPress site management, including blog posts, editing pages, and SEO. Email marketing software set up and maintenance.
  • Blog content management: You probably have a blog, but it may take you way more time than you’d like to manage. I can help you save time by managing your editorial calendar, repurposing content, and bundling your existing articles into ebooks. We also help with copyediting, image selection/editing, on-page SEO, publishing, and cross-promotion.
  • Build your following: Extend your reach with guest blogging opportunities, redistribution to other platforms, social media outreach, and speaking opportunities.
  • Product & Services launch coordination: Anytime a new product, service, or in-person event is coming online, there are a million moving pieces to coordinate and complete for it to run smoothly. We have these launch systems down so you don’t have to keep reinventing the wheel.

APPROACH

There are no generic strategies here; I blend business savvy, marketing, design, and organized operations. I bring:
  • a thorough, operations-driven mindset that avoids potential potholes
  • a strategy-before-tactics approach that aligns your goals, capabilities, and business style
  • a committed team that won’t just leave you on the side of the road with a plan but will journey with you past every mile marker
  • STILL STUCK IN NEUTRAL?

    I get it! Change can be scary, whether it’s coming at you or you seek it out. It’s challenging and might feel threatening to what you already know – even when it’s not working for you anymore. But…

    • Only you can do the work that moves your vision forward.
    • If you don’t move forward, you’ll burn out or drift back.
    • Advancing technology waits for no one.
    DON’T SETTLE FOR THE MIDDLE OF THE ROAD – YOU’LL GET RUN OVER.

    There are too many middle-of-the-road businesses doing the same things the same way. You don’t have to be one of them!

    Stop working on repetitive tasks that others can do! Work on creating a differentiated and profitable brand built on your unique way of seeing the world.

    A business that operates from your values, mission, and voice. A business that runs with intention.

    Where do you start? It starts with YOU saying yes to delegating!

    ABOUT ME

    Hi! I’m Rebekah Rius. My 20+ year career has taken me through advancing job titles and a wide range of corporate and creative industry environments.

    No matter my job title, my organizational and creative talents have always shown through, as these types of projects were consistently handed over for me to manage—which I love!

    As a self-growth enthusiast, I specifically like to work with business owners and organizations that help their clients to reach their highest potential.

    Over time, my business has grown to include a hybrid of direction and implementation. I bring productivity, clarity, and calm to your business and, in turn, your life.

    In addition to me, I have two coordinators to help with fulfillment and a team of contractors on speed dial for specific tasks I can’t tackle. Personally speaking, I’m from and currently live in Georgia, though I call the West Coast my second home.

    Outside of work, you’ll find me reading (a book a week on average!), moving house plants around, or with friends and family enjoying a good laugh.

    Here are a few examples of how Sidecar clients have made a shift in their business.

    01

    Simplified multiple services down to one to focus on delivering a deeper experience and higher quality outcome to her clients

    02

    Separated and productized smaller services from one big, comprehensive offer to provide niche solutions to more than a handful of clients

    03

    Developed IP to differentiate herself and grew massive brand recognition, including a speaking circuit and becoming a best-selling author to help an underserved group of people

    04

    Productized her expertise into multiple stages of on-demand, group, and mastermind courses to reach more people with her mission

    05

    Elevated the brand visuals and messaging to work with fewer but higher paying clients so she didn’t have to work as long and built a team to support her while she provided direct value to her clients

    Get your business back in the fast lane. Let’s roll! →